We understand the impatience. It’s challenging enough to create a business and direct your energies toward marketing yourself online. Now you have to worry about SEO?! It’s true that optimisation has become an art and enterprise unto itself. You’ve got to move through a lengthy checklist of steps to even get your website seen. Among…
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As the title suggests, the SEO techniques digital marketers use without amending or updating any aspects on an actual website is called off-page SEO. Optimising and improving your website to improve UX and reduce page loading time for example, these are known as on site SEO techniques. In today’s article, we are going to be focusing…
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Do you run an online business and use digital marketing? Are you planning your next startup to launch online? Then understanding and implementing an SEO strategy is vital for the long-term success of your business. One of the most important elements within digital marketing is search engine optimisation, often referred to as SEO. Some of…
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The best way of getting noticed online nowadays is through search engine optimisation or SEO. While everyone is aware of the term SEO, not many are clear on how it can benefit one’s business. Here, we will attempt to identify some known and some overlooked tips and techniques of SEO. While this may not be an exhaustive list,…
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In today’s blog article we are going to be looking at SEO tips for 2020. This content is available as a podcast that can be listened too and downloaded or in a written article format, as shown below. When it comes to optimising your website and the amount of organic traffic that you get, using a good…
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In previous blog entries and podcasts, we have spoken about the importance of local SEO. For many small to medium-size businesses, local SEO should form part of your digital marketing strategy. In this latest blog and podcast, we are going to look at how, as a business, Herd Marketing is aiming to achieve organic ranking…
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Off-site SEO or Off Page SEO as it is also known, plays a large part in the overall success of your wider organic search strategy. Off Page SEO includes implementing various different techniques and in todays blog entry we are going to take a closer look at some of the popular white hat techniques that…
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When it comes to SEO there are a number of strategies that can be used and implemented to help make your website rank higher in the major SERP (search engine results pages). In SEO, this can typically be broken down into On Site SEO and off site SEO. Today I am going to be looking…
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Local SEO is an important part of your overall SEO strategy and can often lay the ground work for good SEO results nationally and sometimes even internationally. In today’ entry though, I want to focus solely on talking about Local Search Engine Optimisation. In very competitive industries in certain areas such as larger cities it…
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Here at Herd Marketing we work with a number of businesses from nearly all sectors and we often get asked how to optimise an existing WordPress site so that it gets found by more people online and ultimately, leads to more sales or enquiries from the website. In today’e entry we are going to look…
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Search Engine Optimisation has grown and changed a lot in recent time and for beginners, it can be something of a minefield to navigate. In today’s entry, I’m going to talk about some of the basic and simple things that you can do that will help your website rank. Content Ensure your website is well…
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Local SEO should form part of nearly all businesses wider SEO strategy. This includes even larger businesses who have multiple locations as the benefits to your business are invaluable. As explained in the short video shown below that has been created by Entrepreneur, Google My Business Page should be your first port of call. When…
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