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Tag: Google Ads

Optimising Google Ads

Optimising Google Ads

Paid search using Google Ads offers businesses a great way of increasing high quality, interested and engaged web users directly to your website when they search on Google for particular keywords. They then click on these paid ads and are directed to specific web pages that relate to the search term. In theory, this should…
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Herd Marketing Podcast 3 Cover Image

Google Ads and WhatsApp – Herd Marketing Podcast

Welcome to the latest Herd Marketing podcast – in this episode, we talk about and discuss paid search, in particular, Google Ads and then we move on to how Herd Marketing came to be and finally, we conclude with our thoughts and ideas on how we think WhatsApp will evolve in the not to distant…
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Paid Search Digital Marketing

Paid Search Digital Marketing

There was a time when paid search was the sole domain of Google, then Microsoft rolled out their paid platform on Bing and things where moving along nicely when suddenly, Facebook arrived on the scene. Fast forward to today and its 10 years since Facebook offered it paid services ads and what was once a…
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Google Ads Management

Managing Google Ads

Google Ads offer a great way to increase traffic to your website and when managed and created well can offer a good ongoing ROI for business users. Today I want to talk about managing Google Ads and how to use them in an efficient way to ensure that you are getting most from your digital…
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