In previous blog entries and podcasts, we have spoken about the importance of local SEO. For many small to medium-size businesses, local SEO should form part of your digital marketing strategy. In this latest blog and podcast, we are going to look at how, as a business, Herd Marketing is aiming to achieve organic ranking…
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When deciding to work with a digital marketing agency, there are a number of important questions and considerations that you will be thinking of. In today’s blog entry we are going to try and cover some of these questions that you may have and we will also try and answer them as well. If you…
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E-Commerce marketing has evolved and grown so much in recent times and today’s digital landscape is vastly different from that of 10 years ago. In today’s entry, we are going to look at some of the tools and techniques that we have used for our clients when marketing their online e-commerce store. PPC – pay…
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There has been much hype recently about content marketing and how content is king for websites. Whilst there is some truth in this, there are a number of points to consider and think about when undertaking content marketing for your website. For example, it’s not as simple as just writing out thousands of words with…
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Off-site SEO or Off Page SEO as it is also known, plays a large part in the overall success of your wider organic search strategy. Off Page SEO includes implementing various different techniques and in todays blog entry we are going to take a closer look at some of the popular white hat techniques that…
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When it comes to SEO there are a number of strategies that can be used and implemented to help make your website rank higher in the major SERP (search engine results pages). In SEO, this can typically be broken down into On Site SEO and off site SEO. Today I am going to be looking…
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Local SEO is an important part of your overall SEO strategy and can often lay the ground work for good SEO results nationally and sometimes even internationally. In today’ entry though, I want to focus solely on talking about Local Search Engine Optimisation. In very competitive industries in certain areas such as larger cities it…
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Here at Herd Marketing we work with a number of businesses from nearly all sectors and we often get asked how to optimise an existing WordPress site so that it gets found by more people online and ultimately, leads to more sales or enquiries from the website. In today’e entry we are going to look…
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Search Engine Optimisation has grown and changed a lot in recent time and for beginners, it can be something of a minefield to navigate. In today’s entry, I’m going to talk about some of the basic and simple things that you can do that will help your website rank. Content Ensure your website is well…
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