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Tag: Content Marketing

Herd Marketing Podcast Recording

Herd Marketing Podcast

Last week Mark Baker, our MD and Phil Waring from NOVA visited the Material Studios in Liverpool and recorded our first podcast. We plan on making this a regular feature within our blogs and will aim to add value to our readers and listeners with our content and subject matter. During the recording, ‘consistency’ came…
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Content Marketing

Creating Quality Content

There has been much hype recently about content marketing and how content is king for websites. Whilst there is some truth in this, there are a number of points to consider and think about when undertaking content marketing for your website. For example, it’s not as simple as just writing out thousands of words with…
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Content Marketing

Content Marketing for Boring Industries

As we all now, Content Marketing is a now a widely accepted form of digital marketing and for marketers it is often easy to write good, creative and valuable content for industries such as sport or news. For duller and less interesting industries such as finance or insurance it can be a little harder to…
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