Wirral Office: 0151 721 1628
London Office: 0203 974 2623

Tag: Digital Marketing

Content Marketing

Creating Quality Content

There has been much hype recently about content marketing and how content is king for websites. Whilst there is some truth in this, there are a number of points to consider and think about when undertaking content marketing for your website. For example, it’s not as simple as just writing out thousands of words with…
Read more

Off Site SEO Techniques

Off Site SEO

Off-site SEO or Off Page SEO as it is also known, plays a large part in the overall success of your wider organic search strategy. Off Page SEO includes implementing various different techniques and in todays blog entry we are going to take a closer look at some of the popular white hat techniques that…
Read more

Paid Search Digital Marketing

Paid Search Digital Marketing

There was a time when paid search was the sole domain of Google, then Microsoft rolled out their paid platform on Bing and things where moving along nicely when suddenly, Facebook arrived on the scene. Fast forward to today and its 10 years since Facebook offered it paid services ads and what was once a…
Read more

Google Ads Management

Managing Google Ads

Google Ads offer a great way to increase traffic to your website and when managed and created well can offer a good ongoing ROI for business users. Today I want to talk about managing Google Ads and how to use them in an efficient way to ensure that you are getting most from your digital…
Read more

Facebook Ads Image

Facebook Ad Management

Social media marketing is now one of the most popular forms of all digital marketing and here at Herd Marketing we work with a variety of companies who use our services to increase traffic, enquiries and sales via their Facebook pages and ads. In today’s entry we are going to cover some of the marketing…
Read more

Google My Business

Using Google My Business

Google My Business is a free tool offered by Google and it is aimed at local businesses and has a number of benefits for those who chose to use it and optimise and update it regularly. In today’s blog I’m going to talk a little about why it’s important to use this tool and how…
Read more

SEO Basics

SEO Basics

Search Engine Optimisation has grown and changed a lot in recent time and for beginners, it can be something of a minefield to navigate. In today’s entry, I’m going to talk about some of the basic and simple things that you can do that will help your website rank. Content Ensure your website is well…
Read more

Mobile Search

Mobile Search Tips

In today’s fast paced world and with the advent of mobile technology it has become more and more important for businesses to ensure that their website presence also encompasses the mobile or hand held device arena. Today’s mobile search on Google alone accounts for 58% of all searches meaning that it is now imperative as…
Read more

Content Marketing

Content Marketing for Boring Industries

As we all now, Content Marketing is a now a widely accepted form of digital marketing and for marketers it is often easy to write good, creative and valuable content for industries such as sport or news. For duller and less interesting industries such as finance or insurance it can be a little harder to…
Read more

Social Media Management Picture

Generating Leads from LinkedIn

Hints and tips on how to generate more leads via LinkedIn. In today’s entry, I want to talk about using LinkedIn and how when used correctly, it can help to generate more leads and business for your business. I often find on social media platforms and on marketing news outlets that you need to be…
Read more